The move is part of the leisure operator’s strategy to break down barriers to participation, making it as easy as possible for anyone to access high quality fitness content, whenever, wherever they choose.

“Active Nation Anywhere, our first mobile member app is powered by Wexer’s new mobile app technology and enables individuals to better self-manage their health and wellbeing journey through access to world-class fitness content”, says Stuart Martin, managing director, Active Nation.

“Les Mills classes have been integral to our group exercise offer for many years. Now, through offering access to this familiar and best-in-class content from anywhere via our mobile app, we can reach more people, encouraging them to lead more active lifestyles for a happier, healthier and more fulfilling future.”

Les Mills content is accessible free of charge to anyone who has downloaded the Active Nation Anywhere app. Currently, the library consists of a mix of Les Mills product offerings with functionality to enable Active Nation’s own, Les Mills certified instructors to upload their own content, helping to bridge the gap between the in-club and the out-of-club experience.

“Many of the tech giants are entering the wellness market, with mobile fitness offers. Where we still have the advantage is the opportunity to link app users back to purpose-built facilities housing expertise and an opportunity to work out with other, likeminded people. The introduction of Les Mills content via Active Nation Anywhere adds huge value to our digital offer and we are really pleased to be the first to bring this integration to market,” says Martin.

Active Nation Anywhere is available to anyone via the Apple App Store and Google Play.