David Hopkins, managing director of mystery shopping business Proinsight, has become majority shareholder of the company as part of a management buy-in.
Business directors, Chloe Kinch and Hannah Weekes, have also bought-into the business, which was founded in 2014 and provides mystery shopping and consumer insight across a variety of sectors including health, fitness and leisure.
Jon Stemp will continue to chair the board which now includes David Hopkins, Mhairi FitzPatrick, Andy Kay, Mike Boyle, Chloe Kinch and Hannah Weekes.
“In the current economic climate, business leaders and owners are even more acutely aware of the importance of putting customer experience at the very heart of their operation and developing better strategies for customer experience. We expect to make more exciting announcements about Proinsight’s growth in the coming weeks, so watch this space,” said David Hopkins.