New CEO for Fitness First

Fitness First, the leading fitness and wellness brand, has announced the appointment of Marc Diaper as its new chief executive officer.

With over twenty years of leisure industry experience, Diaper has worked his way from being a PT and Sports Therapist to, most recently, CEO of Gymbox, a role which he held for eight years. During his 14-year tenure with Gymbox, he also held the roles of sales and marketing director and managing director, leading a disruptive fitness brand which helped to refine the gym experience underpinned by a powerful, member-led culture.

Having worked in numerous roles across the fitness industry Diaper brings a unique blend of in-depth industry understanding, a passion for people and creativity, and a track record of delivering innovation-led growth which will all support Fitness First’s future ambitions.

Scott Best, chairman at Fitness First said: 'We’re delighted to welcome Marc to Fitness First at such an important point in our long-term development. Marc is an exceptional leader with incredible energy and a proven track record of innovation and growth in the fitness industry. He has an exceptional entrepreneurial drive, with a real passion for team progression and development. He has a clear vision for growth and innovation at Fitness First and I’m confident he’ll propel the business into an exciting new era.'

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